FestiSkills Hunters

CB0800419 – FestiSkills Hunters - Enhancing festival management skills for a competitive future in the labor market







General

Funder: Central Baltic Programme 2021-2027 - https://centralbaltic.eu/
Programme objective: PO 6 Improved employment opportunities on labour market
The total cost of the project : 213.483,44 euros
Union co-financing rate 80%: 170786.74 euros
Project duration: 1. May 2025 - 31. August 2026
Geographical location of the project: Ida-Eesti (Peipsi järve piirkond) ja Soome (Lõuna-Karjala ja Imatra) piirialadel seisavad silmitsi majanduslike ja sotsiaalsete probleemidega.

Project lead partner: Peipsi Center for Transboundary Cooperation
Project partner: The Black & White Theatre Association

Project manager: Ederi Ojasoo, ederi.ojasoo@gmail.com









Project aim:
To enhance the employability and competitiveness of women aged 40+ in North-East Estonia and South Karelia, Finland, by providing practical training in festival and event management. The project aims to reduce regional unemployment and strengthen the local cultural economy.

Project summary
The common challenge for rural border areas, Lake Peipsi Region in Estonia, East, and Imatra region, are lack of employment opportunities and difficulties to attract people to come to the regions.
Festivals and cultural events can boost local economies, create job opportunities, and attract tourism, which is crucial for regions that are struggling with high unemployment rates and economic decline. By training participants in a field that has growth potential, the project aligns with the needs of both regions, contributing to the improving their labor markets.
The aim of the FestiSkills Hunters to increase the competitiveness of women aged 40 and over in regions with high unemployment rates—specifically North-East Estonia and South Karelia, Finland—by increasing active people's skills in festival and event management.

Projekt hõlmab kolme noortele suunatud koolitusprogrammi. Koolitusprogrammi eesmärk on anda osalejatele oskused, teadmised ja ressursid, mis on vajalikud äriideede arendamiseks, kasutades piirkondade ainulaadseid väärtusi – maastikke, bioloogilist mitmekesisust, ajaloolisi paiku, traditsioone ja kunstipärandit. See lähenemisviis mitte ainult ei soodusta jätkusuutlikku majandusarengut, vaid edendab ka kohaliku identiteedi ja kultuuripärandi säilitamist nii Eestis kui ka Soomes.

Activities

May 2025- Project kick-off meeting in Estonia -  The project kick-off meeting will take place in Estonia and will be organized by the Peipsi Cooperation Center.

August 2025 - Training program kick-off event in Finland - The training program will officially start in August 2025 in Imatra, Finland. The structure, objectives, mentoring and trainers of the training program will be introduced. Participants will gain their first practical experience as job shadowing event organizers at a local film festival.

Ocotber - November 2025  - Online training program modules - The program consists of eight online modules, which include lectures and homework. Each module covers important topics such as budgeting, marketing, teamwork, crisis management, sustainability and digital tools, etc.

April 2025 Training program observation event in Estonia  - A meeting of the training program participants will take place in Estonia in April 2026. There will be a 2-day meeting in Viljandi, where workshops and a visit to a sample event will be held and its analysis will be conducted.

 January -June 2026 - Pilot projects and mentoring -  From January to June 2026, participants will implement their own small or medium-sized event or festival project. Each participant will receive individual mentoring for approximately four months. The mentoring will support the successful implementation and development of the practical event project. The mentors will also help prepare a funding application to cover the event activities.

Introducing the project to stakeholders and the public - During this activity, the public will be informed about the project's objectives and importance in developing local culture and entrepreneurship.
This activity was supported as part of FesrtiSkills Hunters , an Interreg Central Baltic Programme 2021-
2027 project co-funded by the European Union.